What kind of car is it? What determines the preservation ability of a car? The following are some comprehensive factors. It should be noted that what is discussed here is that "a car" is not a "car", so individual factors such as vehicle condition and mileage are not included in the discussion.
First, the brand
The major joint-venture big brands are more valuable, such as Volkswagen, Toyota, Honda, Nissan, and Hyundai. In contrast, the second- and third-line foreign brands' ability to preserve value will be lower. For example, the public wants to keep more value than Skoda. The most insecure value is positioning low-end foreign grades such as Renault and Ssangyong.
Luxury brands are also basically differentiated by first-line and non-first-line brands. Mercedes-Benz, BMW, Audi, and Lexus are the first-line players. Others are second-line or below. Note that some "self-styled" luxury brands but the low degree of real recognition of the brand devaluation rate will be larger, such as the Acura, Hyundai Lawnes.
It is easy to understand how high the value of foreign brands is preserved. The more brands that have high awareness, the more valuable they are. The so-called "brand value" is actually the most direct expression of the second-hand market.
Independent brands are more severe. In general, the value-maintaining rate of self-owned brands is obviously lower than that of foreign brands. One is the brand image. Second, many mortgages, insurances, and after-sales services in the used car industry have additional costs for independent brands. Please see the following. point.
Second, the type of car
In our experience of "putting in" so many cars, the most valuable type of vehicle is the SUV, and the first-line joint-venture brand mainstream SUV has almost the highest value-preserving rate among various types of vehicles (for example, Honda CR-V). Even if it is an independent brand, as long as it is a good image SUV (such as Na Zhijie 7, Geely GX7), the hedge rate is also good.
In terms of cars, the A0 hatchbacks, A-class hatchback/sedans, and B-class sedans, which are dominant, are all relatively conservative.
Because sports cars and convertible cars are niche, unless they meet a lover, they will be slashed.
The MPV mainly depends on the mileage, MPV with less mileage, and special value depreciation when the mileage is high.
The above two points are all macroscopic. The degree of preservation depends on the model.
The degree of preservation of a model is plainly its popularity in the used car market. "Hot potato" natural price is high. There are three major characteristics of the model that keep the value. In addition to the above-mentioned brand is good, high recognition, the most critical is the user's reputation is good.
Since used car conditions, after-sales, and new cars are not guaranteed, people who buy used cars are generally afraid to spend money to buy trouble. Therefore, those cars that are recognized as reliable, durable, fuel-efficient, easy to maintain, and inexpensive to maintain are the most popular and naturally valuable. Conversely, vehicles with small vehicle models (on behalf of inconvenient maintenance), high fuel consumption, and high failure rates certainly do not preserve value.
In this regard, the general public has some "consensus." For example, users in the south compared Japanese brands, Honda Accord, and Toyota Camry, while users in the North most like Jetta and Audi A6.
However, in addition to these poorly quantified â€œpublic perceptionsâ€, the used car industry actually has a data-based analysis of each model, including premium rates (different brand models have different insurance rates, which have long been implemented in the insurance industry). Failure repair rates, as well as maintenance costs for each model to provide extended warranty. For example, some brand-aware second-hand car dealers now provide warranty service for used cars sold, but the providers of these services will voluntarily reject vehicles with poor reputation, such as most self-owned brands. This is based on the record of long-standing repair rates for self-owned brand cars, which may take some time to change as the quality of self-owned brand models progresses, but this will take time. In addition, new energy vehicles such as hybrids will also be â€œrefusedâ€ because service providers are reluctant to â€œpay forâ€ risky new technologies. This is an internal reason why the â€œreceipt priceâ€ of autonomous vehicles and new energy vehicles was lowered during the second-hand transfer.
Fourth, other factors
Color affects the hedge rate. The more popular the more protective the color, such as silver, gold, white. The personalized colors of red, orange, yellow, and green are priced at several thousand to tens of thousands when the vehicle is sold.
If the imported model is selected for domestic production, its value-preservation rate will decline rapidly. For example, I recently learned from used car dealers that the domestic Aurora Land Rover Aussell's second-hand price fell sharply. The reason is self-evident: not only will the new car price be lower after being made in China, but the original image advantage of the imported car will also disappear.
Fifth, how do you know how much more value a car has?
In Europe and the United States, the used car transaction data is transparent and has many years of historical records. Therefore, the preserving/devaluation rates of most mainstream and popular vehicles are well documented. Many media will also do data collection in this regard as a consumer choice. Car reference.
However, at present, there is no organization or media to do statistics on the vehicle maintenance rate (I think this is a market gap, and the used car electronic platform with big data advantage should start doing this). Even if it is a professional second-hand car dealer, it is mainly based on the above three points to consider and combine its own experience and vision when making a decision.
At present, consumers want to know how much they want to buy a certain car. The easiest way is to check the second-hand car price of some used cars. Although the used cars are all "one vehicle, one price", they will vary according to the year, condition, and mileage. However, if the average used car price is compared with the price of the new car, it is still possible to understand the general value preservation ability. Note that the â€œnew car priceâ€ to be used for comparison must be the selling price of the used car at the time of registration of the new car, so that you can know how it maintains its value.
Conversely, when used cars are assessed for price, the benchmarks used by the seller to calculate depreciation are the terminal prices at the moment, and they will not control how much money you buy when you buy a new car. It is very cruel, so consider the hedge rate must also add this: the terminal price is not strong (including frequent price cuts and concessions) of the vehicle maintenance rate is low.
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