Combat the market for breakthrough--Penta Southwest Company liquefied gas sales market

From the winter of 2005 to February of this year, although the sales of liquefied gas in southern Xinjiang is still in an off-season, the sales department of Talipan Oilfield in Tarim Oilfield has taken various forms and actively explored the markets both inside and outside Xinjiang to fully organize sales and ensure the southwestern liquefaction of the tower. The market for gas sales is promising, and the balance between production and sales has been achieved. This will be a good start for Tower Southwest's 2006 liquefied gas production and sales, and it will be a good step.

Compared with the same period of last year, this was a fundamental turnaround and it was a huge achievement.

At the end of last year, the 500,000-ton refinery project of Tazhong Southwest was completed and put into operation, and the production of liquefied gas increased accordingly. However, with the use of natural gas in southern Xinjiang in the end of last year, the sales market for liquefied gas in South Xinjiang built by Tower Southwest Company has shrunk sharply. In the past, liquefied gas products that were in short supply and even in short supply have nowhere to go. Under the conditions of the market economy determined by the market, the company’s liquefied gas production must not be limited to production, or even have to stop production due to the full inventory pressure, which seriously affected the company's liquefied gas production and operation, and restricted Part of the refining process.

In response to this urgent and grim reality, the sales department of Tazhong Southwest Company has been facing challenges, and it has quickly adjusted and gradually changed its marketing strategy and sales direction. It has continued to adhere to the ideas of planning and contract sales, strengthened contract management, and stabilized the existing market. Development of rural users other than natural gas users and liquefied gas market for vehicles, actively exploring Aksu, the liquefied gas market in the Mainland, striving for foreign trade operation rights, continuing to increase exports to Pakistan, ease sales pressures, increase benefits, and fully develop and cultivate new ones. market. On the basis of firmly occupying the traditional market, liquefied petroleum gas products broke into the markets of Hami, Jiuquan, Gansu, and Lhasa, Tibet. The sales volume of products has been reversed since February of last year, and the balance of production and sales was basically achieved in late March.

Especially in the two markets of Lhasa, Tibet and Jiuquan, Gansu, the “Yehe Brand” liquefied gas of Tazhong Southwest Company passed the three-month test sale, and became the first choice of the majority of users with its excellent quality, and was favored by the market. Compared to other brands of liquefied gas is 5 yuan/bottle, but also in short supply. As a result, Tazhong Southwest Company initially achieved a strategy of selling “liquefied gas to the west” for the sales of liquefied gas, and played a beautiful outpost for the development of the liquefied gas market in the southwest of Tarxi.

With the expansion of the market, the impact of the decrease in liquefied gas users around the company on the southwest of Tazhong has been eased, and the company’s liquefied gas products have been sold out, which has dredged the company’s liquefied gas production and enhanced the company’s resistance to risks. ability.

Through continuous and unremitting efforts, by the summer of 2005, the company's liquefied gas production and marketing will be fully-available. By the end of 2005, Tazhong Southwest Company sold a total of 30,600 tons of liquefied gas, completed 117.54% of the annual planned mission, and sold more than 3,000 tons more than the previous year. Both sales volume and output value set a record for the best in history.

This year, the company’s liquefied gas production is between 150 and 200 tons per day, with balanced production and sales. At the same time, the sales department of liquefied gas in the southwest of Tazhong Province is vigorously expanding the rural gas market and the liquefied gas market for vehicles, playing an active role in stabilizing the local market and coordinating sales.

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