According to reports, in the 2016 China Quality Association, the third survey of the status quo of quality management of manufacturing companies was conducted. The scope of the survey was in the scale of the national economy classification C13-C41 of 28 industries above designated size. The effective number of enterprises surveyed was 1,830. According to the survey results, the quality of China's manufacturing enterprises has improved steadily, which is reflected in the following: First, the quality of products has steadily increased; second, the quality loss rate continues to decline; third, the quality management system certification rate is high; and fourth, the quality management method is popularized. The rate has increased dramatically.
At the same time, the survey results also reflect some typical problems: The overall maturity of China's manufacturing quality management is relatively low, and there are significant differences among different regions, scales, and industries. R & D and technical quality management are weak. The level of scientific, data, and refined quality control in manufacturing processes is generally insufficient. There are major opportunities for China's manufacturing industry in improving quality, reducing costs, and upgrading brands.
Based on the survey, the China Quality Association proposed eight countermeasures and recommendations: to promote the “quality revolution†in the manufacturing industry and to guide the adoption of a quality management model; to increase investment in quality education and training, and to continuously improve the quality of employees; to implement quality management system upgrades and product upgrades. Quality assurance ability; Accelerate quality software and platform construction, improve quality management informatization; Promote manufacturing process “excellenceâ€, achieve quality improvement, reduce costs and increase efficiency; take customer value and advanced products as benchmarks, implement quality standard upgrade; system promotion quality Tools and methods to help companies continue to improve quality; change customer information thinking and improve the ability to create based on customer demand for innovation.
The market segment is the result of the customer satisfaction index (CCSI) model used by the China Quality Association in the past few years for the food industry, home appliance industry, and automotive industry. This article introduces the model index system in 2015, and compares the development trends of the results of the three major industries since 2012. Among them, user satisfaction in the food industry showed an upward trend, with 77, 76, 73 and 76 points for liquid milk, edible oil, tea beverages and beer products respectively. Consumers’ confidence in food industry safety supervision has improved compared with previous years. . At the same time, user surveys also reflect some common problems. For example, in the food industry, the brand image satisfaction rate of liquid milk and tea beverages is lower than 70%.
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